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Public Awareness Surveys

See why your opinion of the Bank of Canada matters to us, and see our Public Awareness Survey results.

Why your opinion matters to us

As Canada’s central bank, we are accountable to all Canadians. When you know about, understand and trust our actions and policies, it helps us make them more effective in keeping inflation low and predictable, and the financial system stable and efficient.

The purpose of these studies is to assess the public’s awareness, understanding, and trust in the Bank. We use the results to better understand our audiences and shape our communication strategies.

Latest results

  • Inflation slowed through 2023 and early 2024, leading to speculation about possible interest rate cuts. Wide media coverage helped bring Canadians’ awareness of the Bank’s functions to historically high levels.
  • In March 2024, two out of every five survey respondents (42%) said they trust the Bank to act in the best interest of Canadians—a slight increase from August 2023.
  • The share of respondents who trust the Bank to maintain low and stable inflation rose 3 percentage points. Trust that the Bank contributes to the successful management of the economy also increased by 3 percentage points to 48%.
  • Pride in the strength and stability of Canada’s banking system remained roughly stable, as did confidence that the Canadian financial system is safe and secure.

Knowledge

Awareness


Trust

Overall


Maintain low and stable inflation


Ensure financial system works well


Successful management of the economy

Safety and stability

Past surveys

We surveyed the public in 1999, 2010 and 2014. Awareness, understanding, and trust were assessed in these surveys but the results cannot be directly compared to 2018 or 2019 because the approach and questionnaire changed.

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