Annie Portelance

Managing Director


Annie Portelance was appointed Managing Director of Communications in June 2023. She is responsible for the Bank’s external and internal communications and for providing strategic communications advice and services to support the Bank’s core functions.

Ms. Portelance joined the Bank in 2002. She has held progressively senior roles, first in the Communications Department and then in the Financial Services Department, where she served as Senior Strategic Planning Specialist for the Bank. She returned to the Communications Department in 2018 as Director of Research and Analytics and became Senior Director in the same department in 2021, a position she held until her current appointment.

Ms. Portelance holds a bachelor’s degree in Public Communications from Laval University.

Staff discussion papers

Measuring and Evaluating Strategic Communications at the Bank of Canada

Staff Discussion Paper 2021-9 Annie Portelance
The Bank of Canada’s Communications Department has developed a framework to quantify and qualify the Bank’s communications efforts and their results. Using data-based measurement and evaluation, the department can assess the impact of the Bank’s communications activities and gauge the department’s contribution to the Bank’s overall goals.

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